Everything you need to know about the Click Frenzy sale

It’s never too early to get the jump on your Christmas planning.
We say ‘planning’ and not ‘shopping’ because we recommend waiting for the deals that always come in November. Not only do we have Black Friday and Cyber Monday, but Click Frenzy also happens around the middle of the month.
Running for just four days, it’s worth having your wishlist ready so you can jump on all the deals.
Click Frenzy is a major online sales event that happens a few times a year. A bunch of Australian e-tailers participate, with big hitters Adore Beauty, The Iconic, and The Good Guys often discounting their prices in the Click Frenzy sale. It operates like a mini Black Friday, where the deals have a deadline, leaving you with a limited time to decide what to buy.
This year Click Frenzy will kick off on Tuesday, November 12, and end on Friday, November 15. While some deals might drop ahead of time or run past the Friday, there are no guarantees, so it’s best to be quick.
Click Frenzy works like any other sale. Participating brands will apply the discounts themselves, or let you know if you need to apply a code at checkout.
There are still a few months to go before we learn what’s on sale, so make sure you check back in to find the best ones. However, this is what we’re looking for based on previous sales.
If you’re hoping to stock up on skincare essentials or grab gifts for Christmas, we expect Adore Beauty will slash prices on skincare and makeup. Some of their best discounts during the last Click Frenzy event were applied to cult favourites like SkinCeuticals C E Ferulic Serum and Alpha-H’s Liquid Gold, two products we’ll keep our eyes on.
The Good Guys are set to reduce prices on big-ticket tech and home entertainment come November, while individual brands like Lenovo, Anker, and Ecovacs will likely have some great deals, too.
The Iconic are regular Click Frenzy participants, so be sure to add your summer wardrobe must-haves to your wishlist. The best bet is their exclusive brands like Aere, Atmos&Here, Dazie, and Staple Superior. Meanwhile, Crocs had up to 50 per cent off a range of their products last Click Frenzy, which took place in May.
As brands announce their Click Frenzy participation we’ll keep you updated, so stay tuned…
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